The team here at Wild Angel Films is not jumping to make a PSA, but if we were, we know what it would address. And we’ve discovered that legendary documentarian Werner Herzog – the last filmmaker you would expect to make one himself – is like-minded. The message must be stated, loudly and clearly: DON’T TEXT WHILE DRIVING. So Herzog has been directing several short videos for a public awareness campaign from AT&T. And he has now expanded that series of videos into a 35-minute film. It’s not light material. It is painful, and painfully necessary viewing. I have seen several PSA’s on the subject, and they mean very little next to this devastating piece of work. We are up close and personal with the lives shattered by this modern phenomenon, and the lives that are now only memory.
Werner Herzog, director of "From One Second To The Next" |
The film is
linked at the bottom of this piece. If you are a parent, save it for the end of
the night, once all are tucked away. It might not be easy to face your
loved ones after this. So why watch it at all? Because even if your child isn’t
driving a car today, he will be tomorrow. And when tomorrow comes, the number
of accidents from texting on the road will be even more horrific. Research
shows that between 30 and 43% of teenagers actually text while
driving,1 2 and that is the cause of 1.6 million deaths every year (and 11 teen
deaths everyday).2 In-your-face awareness is all we can do,
because the percentage of teen accidents that result from texting climbs by up
to 4% annually.2
So…why is this a reality for our
teenagers? Herzog’s film follows the aftermath of 4 separate incidents. For two
of them, we never meet and hardly hear about the driver, an unidentified
teenager. We are left to wonder – were these young teens too shaken up to be
interviewed? What are their lives like now, and what about their generation
makes it so easy to bring about this unintended pain and loss?
This writer
remembers, back when texting was still somewhat nascent (and was not yet
outlawed in 37 states), hearing a thunderous crash on the other side of the
fence at a friend’s house. After climbing the fence I found a car on its side,
atop a few small trees that absorbed the crash, so that the large tree just
feet away didn’t have to. I pulled out of the car a fresh young driver, miraculously
unscathed. She had been texting on the windy road, right here in Mount Kisco,
NY. It didn’t help that she was a little tipsy also. The car was totaled (it’s
pictured below), but that’s just a car. Replaceable. I have not been in
touch with her since, but I hope that she is immensely grateful. I hope she
doesn’t feel, simply, that she got away with it. Because she didn’t.
Aftermath of texting-while-driving accident here in Mount Kisco, NY |
Herzog’s film serves to give us a
window into shattered lives; he doesn’t attempt to explore the roots of the
problem (perhaps he’s saving material for a larger film). But I feel I must
make a minor attempt myself. I have never once texted while driving, but I have had Siri do it for me. No longer. Research out of the
University of Utah confirmed that when texting/emailing/web-surfing is embedded
into the car functionality through dictation, it’s still a major distraction. Even when hands are on the wheel and eyes
are on the road.3 So why does Apple think it’s necessary to bring Siri into
cars? And why have I (and you?) been tempted to send texts from the road? I remember
when I was considering getting an iPhone, someone encouraged me by saying,
“it’s not just about keeping up with the latest, it’s really about being more productive.”
Absolutely. But in moderation. Maybe
that’s the missing element. Just because we can
do so much, we feel that we should.
And we are not setting necessary limits on these rapidly expanding
capabilities.
And in
turn, we are not setting limits for our kids. One more statistic, perhaps the
scariest of them all: 77% of teens have
admitted to watching their parents text and drive. I was asking, before,
what is wrong with the generation of our teenagers, but now the finger has been
pointed in the opposite direction. Of
course they’re going to text on the road if we’re doing it ourselves, or having the machines do it for us. We teach them impatience and chaos, instead
of focus and calm. It’s like we’re telling young Peter Parker, “With great power, comes great urgency. So text
as fast as you can!” (check out 2nd video below for example of
this…) The children bound for success are those who will appreciate technology
as an added advantage, instead of
making it a distraction and a hindrance to safety. Right now it’s our job to
teach them the difference.
The kids
will get it. With a little proper guidance, they’ll find the moderation and
responsibility themselves. Next to Herzog’s film below, you’ll find a short video
about an experiment in Belgium, where teenagers were asked to text as a part of their road test. I think it will be
clear from their reactions that texting-while-driving is not exactly in their
nature.
1 Alexander, Anson (July 5, 2012). Texting and Driving Statistics 2012 [Infographic]. AnsonAlex.com Retrieved August 8, 2013.
2 Lohmann, Raychelle Cassada (September 18, 2012). Texting and Driving: A Deadly Decision. Psychology Today. Retrieved August 8, 2013.
3 "AAA Study Finds Hands-Free Tech Dangerously Distracting." All Things Considered NPR, Washington, D.C. 12 June, 2013.
Thanks for a thoughtful take on an issue that impacts most of us on a daily basis. :)
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